This award category is open to all vendors with an established UK channel partner network and partner programme in place. The judges will be looking for a partner programme designed to support and encourage channel partners to develop, manage and optimise growth opportunities and expand into new markets.

Entrants should provide:

750 word (maximum):

• Overview of your partner programme, how it works, is there is a multi-tier structure and how partners sign up/get appointed.
• What support do you provide – think training, technical support, lead generation incentives, marketing assets, product promotions, rebates and rewards?
• Do you have a partner portal? Summarise what tools, resources and information are available to partners via that resource.
• Have you gone the extra mile, providing additional support and value-add incentives to help partners create additional business value, to boost margins, increase earning potential or expand into an adjacent market in the past 12 months?
• Do you offer business planning and opportunity management support, dedicated account management, joint customer visits, pre- and post-sales support?
• Please also provide at least two key partner testimonials within your entry.